About Fundamento — LATAM Web3 Growth Agency
Meet the team behind LATAM's leading Web3 growth agency. Expert crypto strategists, DevRel specialists, and community builders for blockchain projects entering Latin America.
Leadership
Diego Tenorio — Founder
Former Google strategist with deep experience across major blockchain ecosystems. Diego brings data-driven marketing expertise and a network of crypto-native builders, investors, and media across Latin America. Previously led growth initiatives for Web3 protocols and DeFi projects in the region.
Our Mission
For years, crypto preached financial inclusion. Now it's time to build it. Fundamento bridges the gap between Web3 innovation and Latin American users. We understand that entering LATAM requires cultural capital, not just translation — local trust, community roots, and regulatory awareness.
Our Values
- Results-Driven — Every strategy measured against real KPIs: followers, organic views, developer signups, community growth.
- Community-First — We build genuine communities, not just follower counts. Trust is the currency of LATAM crypto adoption.
- Cultural Capital — A message that works in English often fails in Spanish — not because of language, but context and cultural resonance.
- Regulatory Awareness — Every LATAM market has unique compliance requirements. We navigate them as part of our GTM strategy.
Services
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